In 1941, American GI’s serving in WWII were introduced to what were soon to be America’s favorite candy coated chocolates.
When M&M’s first came out, they were packaged in cardboard tubes. In 1948, the packaging was changed to what we know as the little brown bags today.
In 1950, the very first “M” was printed in black. It gave them their unique trademark and was eventually changed to white.
Over the next couple years, the Peanut M&M was finally introduced and in 1954, the tagline: “Melts in your mouth, not in your hands” was born.
During that same time, the world famous M&M’s characters made their TV debut.
M&M’s were finally introduced internationally in 1980 and have been an American classic/favorite ever since.